Grow Bold.
For Feros Care we launched ‘GROW BOLD‘, an aged care movement that’s redefining the rules of…..ageing.
Through a new brand world and communications platform, and with the help of renowned photographer Simon Harsent and filmmaker Thibault Upton, ‘GROW BOLD’ celebrates and promotes a bolder outlook to ageing and aged care. To celebrate the campaign launch we held a gallery night at The Black Eye Gallery, Darlinghurst.
I organised all large format printing, framing, hanging and the AV for the evening.
I also created a Brand Book for the client’s internal studio and partners. Breaking the application of the “Gel” Brand Element down into easy steps for designers.
